Date: 23rd May 2018 at 10:58am
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Wolverhampton Wanderers have announced the launch of our ‘Official Champions Celebration Book’ following our Championship title-winning success and promotion to the Premier League in the season of 2017/18.

It’s a standard merchandising trick in today’s football economy as the club look to eek out a touch more revenue from fans who want a memento of our most recent success and something tangible to hold on to when reminiscing about the last 12 months in the life of the club.

Nobody objected to that. If anything a number of fans didn’t feel the club had yet gone far enough in celebrating our top-flight return.

I’m sure a DVD is already being worked on as I certainly wouldn’t expect the club to miss out on that particular trick.

The issue fans did take with the announcement though was the particular wording of the tweet to bring this book to our attention. Wolves fans thought it was an announcement of a different kind.

It wasn’t just signings that were on the minds of some.